NiCoLe

Leave Your Mark~
All of us leave some mark on the world, no matter whether it is good or bad. For starbucks, the good mark is linked to the powerful and positive impact  that they have on their communities. Therefore, Social involvement is integral to starbucks leadership mission. Starbucks wants to do this by contributing more to society than just coffee. They have a number of programs which help community.
The starbucks leadership mission consist of health-care benefits, C.A.F.E( coffee and farmer equity)practices policies, enviornmental consciousness and community involvement. Health-care benefits are given for employees who even work 20hours per week. This one have influenced some coffee shops or fast-food restaurants which feel pressure then provide similar compensation for their employees. In terms of C.A.F.E policties, starbucks generally pays a higher price for its coffee than others. They also encourage decreased pesticide use, lower water consumption and of course, maintaining a high level of coffee quality.
As regards to enviornmental consciousness, the starbucks partnership with Johnson Development Corporation is called Urban Coffee Opportunities. This business partnership provide employment opportunities, training in disadvantaged metropolitan communities. For starbucks leadership management, they do hope they give back more than they take. One of the successful organization is " DeafHope" where volunteers provides services to deaf domestic abuse victim. (most volunters are their employees)
Starbucks helps employees realize their power to make a difference, not only serve coffee but also contribute more in their communities. Moreover, starbucks is not only a coffee shop, but it is a education organization and they believe that " we can be the change we wish to see in the world".