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Ten years ago, in most coffee shops were served traditional and plain coffees. However, there is an intriguing style which, even though it was s so-called yappie fad, changes coffee culture all of the world. The starbacks influence is significant and turn ordinary coffee into extraordinary.
One of the tenets is" Five ways of Being". Firstly, be Welcoming. They offer customers a sense of belonging. For example, baristas write down the name on our own coffee. Not only do we feel the uniqueness of cup of coffee, but also create an intimate ambience. Secondly, be genuine. to discover each customer's needs and individual situation. Starbucks partners( baristas) are trained not just to listen to customers, but to respond immediately. Once customers complain about something, they will deal with it. Listening followed by action.
Being considerate for co-workers, company, customers and even global needs. Buttles of water are sold in Starbucks shops and each buttle of water contributes 5 cents to worldwide water projects. Fourth, be involved. Business will have dismal futures when their employees do not think they are part of the company. In Starbucks, managers listen to their partners( workers) and make a decision together, thereby partners are involved in this company. Take a starbucks shop in Japan for example, one barista finds out jelly cubes are very popular in Japan, so he suggests to the district maager to make it becoming a summer drink. In the end, Jelly Frappuccino is the best-selling beverage. the barista said: It is the right thing to do and this is MY company.
Last but not least, be knowledgeable, the starbucks leaders are encouraging their partners to " Love what they do and share it with others". "coffee Passport" is a program for those employees who should complete their first ninety days of employment. All partners are encouraged to use their knowledge to help customers appreciate high-quality coffee. For Starbucks, it provides not only coffee skills and customer service, but it also teaches leadership. As Einstain said:" Knowledge is power". The more knowledge they get, the greater life they can make for customers....
One of the tenets is" Five ways of Being". Firstly, be Welcoming. They offer customers a sense of belonging. For example, baristas write down the name on our own coffee. Not only do we feel the uniqueness of cup of coffee, but also create an intimate ambience. Secondly, be genuine. to discover each customer's needs and individual situation. Starbucks partners( baristas) are trained not just to listen to customers, but to respond immediately. Once customers complain about something, they will deal with it. Listening followed by action.
Being considerate for co-workers, company, customers and even global needs. Buttles of water are sold in Starbucks shops and each buttle of water contributes 5 cents to worldwide water projects. Fourth, be involved. Business will have dismal futures when their employees do not think they are part of the company. In Starbucks, managers listen to their partners( workers) and make a decision together, thereby partners are involved in this company. Take a starbucks shop in Japan for example, one barista finds out jelly cubes are very popular in Japan, so he suggests to the district maager to make it becoming a summer drink. In the end, Jelly Frappuccino is the best-selling beverage. the barista said: It is the right thing to do and this is MY company.
Last but not least, be knowledgeable, the starbucks leaders are encouraging their partners to " Love what they do and share it with others". "coffee Passport" is a program for those employees who should complete their first ninety days of employment. All partners are encouraged to use their knowledge to help customers appreciate high-quality coffee. For Starbucks, it provides not only coffee skills and customer service, but it also teaches leadership. As Einstain said:" Knowledge is power". The more knowledge they get, the greater life they can make for customers....
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